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RIM Further Extends Push Technology to BlackBerry Developers

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Research In Motion (RIM) today announced the availability of a new BlackBerry push API (application programming interface) that will enable developers to push real-time content to BlackBerry® smartphones.

RIM is extending its existing, well-proven push technology from the enterprise into the consumer space, allowing developers to leverage push technology for BlackBerry® applications targeted at consumers. Push technology provides a proactive mechanism for developers to deliver data to BlackBerry smartphones as it becomes available. It brings immediacy to mobile communications with real-time content, preserves battery life, and minimizes data usage by eliminating the need for “poking” and “polling” servers. RIM’s unique push technology significantly enhances the user experience and provides a proactive mechanism for developers to deliver data to BlackBerry smartphones as the data becomes available.

The BlackBerry push API is ideal for mobile applications that deliver value by providing real-time content and updates, including news, weather, banking, medical, IT services applications and games.

The BlackBerry push API is available exclusively to BlackBerry® Alliance Program members.

Source: Research In Motion

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